testing – Matt Heerema

Posts tagged ‘testing’

SXSW 2008 Panel – A/B Testing: Design Friend or Foe?

Corey Chandler Lead Interaction Designer, eBay Inc
Jake Cressman Producer, Electronic Arts
Chris Maliwat Sr Dir of Prod Mgmt, Vuze Inc
Micah Alpern Design Dir Social Search, Yahoo! Inc
Elliot Shmukler Principal Prod Mgr, LinkedIn

Very valuable panel on testing design changes to determine their business outcome before unleashing it on the public at large. Check out my notes below.

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March 9, 2008 Filed under: Web Design 2 Comments

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Digital Designer, Developer, & Strategist

Matt has been creating Web sites for a decade, playing nearly every role on a Web team at least once. A love for art, a knack for code, and a love for people have fueled his career.

Matt is the Sr. Web Manager for Desiring God Ministries. More importantly, he is a Husband, Father, Musician, and Jesus' friend.

Matt writes about technology (of all kinds), productivity, and sometimes theology. Read more about Matt here.